What Will Cause Your Business to Fail
Disillusion, my dictionary app tells me, means “disappointment resulting from the discovery that something is not as good as one believed it to be.”
Check out this tweet by Rob Richard:
‘Disillusion is not a strength for business leaders’ A past quote I often used up in @klabrw mentoring. Im cleaning up some notes on Rwandan startups. Not all, but many founders are overly optimistic & ignore research. Its important to find what will cause your business to fail
— Rob Rickard (@Rickard) August 25, 2018
If you have an idea on how this kind of ‘research’ works, talk about it with a friend whom you know is working on a business or running one that is struggling right now. Or simply share thoughts with anyone you think might appreciate your insight on the topic.
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